ESPN as a world leader of sports channel launching first three dimensional ( 3D ) TV channel. ESPN and ABS Sports president George Bodenheimer said that ESPN 3D content new technology for enhancing fan’s viewing experience in watching sports station. The Disney as owner network will have 85 live sporting events beginning in kickoff FIFA World Cup 2010 in South Africa on June, 11th 2010.
To do that, viewers must have 3D ready TV set, may need a new top box additional and has to subscribe new cable pay tier. At last, viewers must wear 3D glasses to watch 3D broadcast from ESPN. Just for refeshing that ESPN is 80 percent owned by ABC, Inc. , which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.
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