If you have some good products, you should have any good mechanism to do marketing strategy in any medium. Marketing can use any mediums such as SMS, email, bulk voice calls, shortcodes, radio broadcasting, television, etc. But we have to make different with mobile medium and non-mobile-medium marketing.
Now, I try to describe how SMS advertising become an effective marketing for you who always mobile to anywhere with low price but result effective way to reach mobile subscribers. You can reach million of people in minutes to promote your product or some information.
SMS advertising can create effective mobile marketing strategies for selling your products, sales new communication, advertises services.
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Bakrie Telecom as an CDMA operator in Indonesia launch SMS Features for its Products called Esia in December, 23rd 2009. They are SMS Forward and SMS Auto Reply.
With SMS Forward feature, an Esia customer can forward incoming SMS that comes to him/ her to another number. This is very useful when your number cannot be reached because some reasons such as when your phone will be in low battery, or you will go to some areas which cannot be reached, or you have many numbers you should maintenance so you just read SMS in one mobile phone, and other reasons which make you will try this feature.
I think there is SMS Forward application such as in Symbian operating system, or in Windows Mobile platform. But it just works in client side, so it works in mobile phone customers. It means your mobile phones should be in active to make it works fine.
With Esia SMS Forward you don’t need to make your active, reachable to make the SMS Forward function works fine. It can be done because this feature running in server, more precisely it works in SMS Center side.
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If you are working in telecommunication company, you should take care about your traffic needs, traffics offered and traffics growth in your company.
it is impossible to develop unlimited network capacity at the moment, since there is limited technology capacity and limited cost you have to build them.
In my previous articles about network planning and dimensioning, i just explained how important about network planning in a telecommunication company. In doing network planning you need to do dimensioning in order to have strong and good enough network to give best Quality of Service to your subscriber.
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It is about murder case Director of PT Putra Rajawali Banjaran (PRB), Zulkarnaen Nasrudin in the court case continued Antasari in South Jakarta, District court Jalan Ampera Raya in thursday, December 17 th 2009.
In that court, two expert witnesses Information Technology ( IT ) invited to prove and state about SMS technology suspected in the case, they are ITB professors Agung Harsoyo and Aldo Agustian.
The presence of Agung and Aldo is relating to allegation that mentions prosecutor, Antasari SMS threat sent to Nasrudin. SMS that reads, “Sorry this problem known only by us, if it comes blow up, you will know the concequences”.
Antasari has denied the allegations in court. Agung said at the trial that in a state on, off, or even damaged a mobile phone can still send SMS text message with many several ways.
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 Hape-Esia-online
I think it is a good news from Bakrie Telecom, Indonesia. Bakrie telecom launch new product innovations CDMA mobile phone which has great features for you who always mobile to anywhere. This product is called as “Hape Esia Online” which had already introduced in CDMA Summit 2009 in Hongkong at 7th – 9th, December 2009. When it was introduced in that conference, it made many international CDMA operators interested.
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